Jiefang ranked first in market share of South African market in Q1 2023

Date:2023-05-10 Author:Nancy Source:www.chinaspv.com

May 10, 2023, South Africa, Recently, official data from the South African Commercial Vehicle Association showed that FAW South Africa achieved terminal sales of 794 units in the first quarter, standing out from the fierce competition with world-renowned commercial vehicle brands and winning the first place in market share for the first time.

Since the beginning of this year, the Jiefang South African company has strengthened market planning and layout, innovated marketing methods, and played a combined punch in strengthening brand, sales, service and financial combination marketing strategies, achieving a year-on-year increase of 151 units of JH6 high-end product sales.The company also continued to enrich the product line of low-end and mid-end vehicles, maintain the advantage of high cost performance, and continue to lead in the 3-ton, 5-ton, and 8-ton market segments. Jiefang strengthened support for products, spare parts, personnel, etc., and strengthened targeted marketing and peripheral sales increased by 86.5% year-on-year. Through optimizing processes and improving efficiency, the production capacity of the Coeha factory increased by more than 30% year-on-year. Production and sales in the first quarter reached record highs.

In the next step, the South African company will continue to build its brand, increase its products, expand its network, strengthen its services, and improve its efficiency. It will take advantage of the momentum, make full efforts, maintain a good start, and contribute to winning the battle of accelerating breakthroughs in overseas development.