In recent years, the recreational vehicle market has developed rapidly. However, due to the impact of the epidemic, the growth rate of RV in China has slowed down after the rapid increase in 2021, and the impact has been more obvious this year.
According to the registration data provided by the China Automobile Dealers Association, the actual sales of RVs in China in October 2022 were 787 units, a decrease of 32% from the 1,158 units in September and an 18% decrease from the 962 units in October last year. The cumulative sales of RVs from January to October 2022 were 9,563 units, a year-on-year decrease of 9%, which is mainly due to the impact of the recent epidemic.
Year-on-year and month-on-month statistics of RV sales in each month from January to October 2022:
|
Jan |
Feb |
Mar |
Apr |
May |
Jun |
Jul |
Aug |
Sep |
Oct |
Sales in 2022 |
1276 |
380 |
769 |
569 |
843 |
1318 |
1171 |
1292 |
1158 |
787 |
Sales in 2021 |
935 |
411 |
720 |
1266 |
1013 |
1487 |
1429 |
937 |
1302 |
962 |
YOY growth |
36.5 |
-7.5 |
6.8 |
-55.1 |
-16.8 |
-11.4 |
-18 |
38 |
-11 |
-18 |
MOM growth |
14.2 |
-56 |
102.4 |
-26 |
48.2 |
56.3 |
-11.2 |
10.3 |
-10 |
-32 |
According to analysis, the decrease in recreational vehicle sales in October are as follows:
Recently, the tourism market has been seriously affected due to the epidemic.
The PMI value of China's manufacturing industry in October this year was lower than that in September. Affected by the general environment of "economic downturn and reduced market demand", the month-on-month decline in sales in October this year is inevitable.
Sales volume and year-on-year growth statistics of the RV market in October and January-October in recent years:
|
2018 |
2019 |
2020 |
2021 |
2022 |
Sales in Oct |
560 |
583 |
750 |
962 |
787 |
YOY growth in Oct |
55 |
4 |
29 |
28 |
-18 |
Sales from Jan to Oct |
6211 |
7737 |
7076 |
10462 |
9563 |
YOY growth from Jan to Oct |
73 |
25 |
-9 |
48 |
-9 |
Proportion of various RVs in October, January-October 2022 and in recent years:
|
C-type RV |
B-type RV |
A-type RV |
Total |
Sales in Oct |
554 |
227 |
6 |
787 |
Sales in Sep |
763 |
376 |
10 |
1158 |
Proportion of Oct |
70.4 |
28.8 |
0.8 |
100 |
Proportion of Sep |
65.9 |
32.5 |
1.6 |
100 |
Sales from Jan to Oct |
6660 |
2837 |
66 |
9563 |
Sales from Jan to Sep |
6106 |
2610 |
60 |
8776 |
Proportion from Jan to Oct |
69.64 |
29.67 |
0.69 |
100 |
Proportion from Jan to Sep |
69.58 |
29.74 |
0.68 |
100 |
According to the terminal registration data, divided by length segment, the sales structure statistics of the RV market in October and January-October 2022:
|
Less than 6m |
6-8m |
Over 8m |
Total |
Sales in Oct |
749 |
32 |
6 |
787 |
Proportion of Oct |
95.17 |
4.07 |
0.76 |
100 |
Sales from Jan to Oct |
9423 |
74 |
66 |
9563 |
Proportion from Jan to Oct |
98.54 |
0.77 |
0.69 |
100 |
No matter in October or January-October this year, models with a length below 6 meters accounted for more than 95%, occupying the absolute main body of the RV market. It shows that the main demand in the current RV market is the car model with a length below 6 meters. According to research and analysis, the main reason is that models below 6 meters are small in size, which can achieve better driving safety and driver’s license versatility. At the same time, the cost of using small RVs is relatively low, and they are more suitable for family travel.
According to the terminal registration data, the sales volume ranking of RV companies in October and January-October 2022:
Rank from Jan to Oct |
Company |
Sales from Jan to Oct |
YOY growth from Jan to Oct |
Sales in Oct |
YOY growth in Oct |
Rank in Oct |
1 |
SAIC MAXUS |
1366 |
31 |
99 |
-24 |
1 |
2 |
Yutong |
929 |
-12 |
61 |
-51 |
2 |
3 |
Zhejiang Daide |
526 |
11 |
43 |
-40 |
4 |
4 |
Hubei Heli |
471 |
-11 |
28 |
-65 |
7 |
5 |
Hebei Lanzhong |
462 |
29 |
37 |
-53 |
5 |
6 |
Chery REV |
350 |
7 |
44 |
-19 |
3 |
7 |
Hubei Qixing |
344 |
111 |
30 |
-9 |
6 |
8 |
Hubei Chengli |
247 |
-56 |
17 |
-73 |
9 |
9 |
Henan Xinfei |
196 |
-17 |
15 |
-59 |
10 |
10 |
Chongqing Jinguan |
161 |
204 |
11 |
-62 |
8 |
|
Total |
9563 |
-9 |
787 |
-18 |
|
According to the terminal registration information, the ranking of the top 10 cities for RV sales in October and January-October 2022:
Rank from Jan to Oct |
City |
Sales from Jan to Oct |
Sales in Oct |
Rank in Oct |
1 |
Suzhou |
399 |
54 |
1 |
2 |
Beijing |
372 |
35 |
2 |
3 |
Weihai |
334 |
19 |
8 |
4 |
Zhengzhou |
299 |
14 |
17 |
5 |
Yangzhou |
295 |
31 |
3 |
6 |
Changzhou |
293 |
20 |
7 |
7 |
Suizhou |
262 |
23 |
5 |
8 |
Chengdu |
256 |
18 |
9 |
9 |
Shanghai |
249 |
10 |
20 |
10 |
Nanjing |
242 |
23 |
5 |
|
Total |
9563 |
787 |
|